About Brian McLeod

Brian McLeod has been a member since October 1st 2010, and has created 9 posts from scratch.

Brian McLeod's Bio

Brian McLeod's Websites

This Author's Website is http://BrianMcLeodMarketing.com

Brian McLeod's Recent Articles

How to Be Smarter…Instantly

The most interesting and most successful people I know are smart.

The best writers I know are frighteningly smart.

So being smarter and raising my IQ has long been a goal of mine.

Some say you’re stuck with the neural cards you’ve been dealt.

But I’m convinced that intelligence can be increased and IQ raised.

Increasingly, researchers are, too.

Here are some ways to do it…virtually instantly…

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If You’d Like to Write for the Big Mailers…

A lot of people have asked me about writing for the big newsletter and book publishers such as Boardroom.

Some want to know how to break into the “big leagues.” (These publishers are always hungry for great copy, and always looking for writers they can depend on to produce it.)

Others would just like to be able to write at that skill level and use the same proven copy techniques to promote their clients’ products or services. Or their own.

So I’ve been thinking about ways to share what I’ve learned about writing for the big mailers.

If that’s something that interests you, would you let me know what might be most useful to you by answering a few questions below?

I’d really appreciate it. (Feel free to be anonymous if you like.)

Please Read This First

Hey, thanks for stopping by and checking out my blog.

Whether you came by link or by search…

…whether you’re a current or aspiring copywriter, marketer, entrepreneur, creative thinker, or none of the above…

…I’m darned glad you’re here.

My goal is to provide you with all sorts of great info and insights on persuasion … creativity … copywriting … marketing … direct response … self-development … and anything that helps you be more successful—personally as well as professionally.  (That sure gives me a lot of leeway, doesn’t it?)

Since this is a blog, I guess I should also tell you some of what I’ve been up to lately…

Just got word that a magalog I did for Boardroom/Bottom Line Books has successfully launched yet another book:  Breakthroughs in Natural Healing.  Look for it in your mailbox soon.

(What? You’re not on Boardroom’s list? Shame on you—it’s one of the best, least expensive ways to get a direct mail education.

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Dramatically Improve Your Copywriting—without Writing a Word

Copywriting is about being persuasive.

So if you want to get better at copywriting, practice being persuasive. In person as well as in print.

Practice convincing your friends, family and business associates to try a particular food, accompany you somewhere, watch a certain show, or just to do “A” rather than “B”.

Notice what works.  Notice what doesn’t.  How do you deal with objections? How do you lay the groundwork for persuasion (bonding, getting them into an agreeable mood)? How do you “close the sale”?

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Unleashing Your Unlimited Potential

 
Moshe Feldenkrais

Moshe Feldenkrais - Credit: H. Czelczok

Moshe Feldenkrais was a groundbreaking teacher of human potential and  mind-body development.

His revolutionary system of mind and body “re-education” for stressed and dysfunctional brains and bodies has achieved miraculous results for thousands around the world.

He has some fascinating insights for anyone interested in achieving all they’re capable of.

He says that there is no difference between “geniuses”—those who seem to have an exceptional ability in a given field—and the rest of us.

They are neither smarter nor or more “gifted.”

They have simply searched for and found (or stumbled upon) a way of doing something that works incredibly well for them.

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